BECOME A PARTNER

We can’t do this alone. To turn this ambitious journey into a reality — from preparation to the starting line and beyond — we need the support of people who believe in what we’re doing.

WHY PARTNER WITH US?

This is a story of leadership, team building, resilience and performance under pressure.

  • Support the challenge

    Sponsorship helps us cover the costs of reaching the start line and taking on the race.

    And it supports the work of Cancer Research UK, the largest independent Cancer charity globally, supporting research in over 35 countries.

  • Flexible partnerships

    We can tailor partnership opportunities to suit your goals, audience and budget.

  • High-visibility exposure

    Our boat will act as a floating billboard — a striking brand platform seen by millions worldwide.

    And there is long tail value as our media collateral will continue to be used for years to come.

  • Active storytelling

    Row For Life Pacific will share regular content across social media before, during and after the race.

  • Proven media reach

    Following our Atlantic rows, our crews secured significant media coverage, including Lorraine (ITV), BBC News, BBC Sport, BBC Radio 4, The Telegraph, Metro, Woman & Home, Top Santé, and local press. We expect to build on this momentum.

  • Wider race promotion

    The race organisers will also be promoting the event internationally, extending reach even further.

PARTNERSHIP OPPORTUNITIES

We offer a range of corporate partnership opportunities with options available at different levels of visibility and involvement.

Illustrative sponsorship packages are set out below, and each partnership can be tailored to align with your brand, audience and objectives.

VOYAGE PARTNER

Now fully allocated; no longer available.

COMMODORE PARTNER

Price on application

Our flagship partnership opportunity, offering premium visibility and a bespoke collaboration.

Will include in person events, regular engagement from the boat and high visibility of your brand on our boat, our kit and on social media.

MEDIA PARTNER

Sponsorship Packages

Ranges from £5,000 to £50,000 with a menu of items for collaboration including webinars, social media engagement, brand/ logo positioning.

OAR SPONSOR

Limited to 6 oars only

£2,500 per oar

A distinctive, highly visual sponsorship opportunity.

£15,000 premium oar

Adds an event post race at which the oar will be presented to you as a moment of our partnership - ideal for internal engagement or client events.

RACE MEDIA COVERAGE

The race operates dedicated media centres in both the race start and finish destinations. These centres support media professionals, as well as other visiting news teams covering the race. A continuous stream of royalty free images, videos and other multimedia content is offered, including livestreams and embeddable social media content.

RACE MEDIA STATISTICS:

Press Coverage
100m+ Print Circulation
15.5m+ People Reached

Television
85+ Pieces of Coverage
45m+ Global TV Audience

Digital Press
1,600+ Pieces of Coverage

Instagram
23.7k+ Page follows
42.9k+ Monthly average of accounts reached
14k+ Monthly average of profile visits

Facebook
60m+ Lifetime reach
50k+ Followers
70k+ Engagement per race

YouTube
2.8m+ Lifetime views
1.8m+ Total impressions

X (formerly Twitter)
50k+ Combined following
35k+ Average impressions per month

WORK WITH US

Partner with us to support an extraordinary challenge, amplify your brand, and help raise vital funds for life-saving cancer research.

Contact Us